We believe that with appropriate support and perseverance, everyone can be numerate…

National Numeracy is an independent charity that focuses on adults and children with low levels of numeracy. We aim to challenge prevailing attitudes, influence public policy and research, identify and promote effective approaches to improving numeracy. Where possible, we will work in partnership with others to achieve these aims.

Founded in 2012, the work of National Numeracy will be carried out in collaboration with, and support from, key partner organisations and funders. We are a small team applying our expertise and passion for the issue to address the frequently neglected yet essential role of numeracy in our everyday lives…

Who are we?

Chief Executive
Mike Ellicock

From 2008, Mike was the Managing Director at Numicon – the successful maths teaching approach. After its acquisition by Oxford University Press in 2010, Mike chaired the Steering Group from which National Numeracy arose to start to tackle the biggest single education and skills issue facing the UK.

Prior to his roles in education Mike was an international sportsman and a platoon commander in the Parachute Regiment. On leaving the Paras, he gained an MBA from Cranfield and then spent two years working in the City. Mike is married with three young daughters, is a local primary school governor and holds the Guinness World Record for running a marathon with a 40lbs pack (3 hours 25 minutes).

David Frost CBE DL

David Frost spent his career working with, and representing the interests of business. Between 2002 and 2011 he was Director-General of the British Chambers of Commerce. Since retiring from the BCC he has concentrated on charitable activities in the field of Education, Enterprise and Employability. He is Chairman of the voulnteering charity, Vinspired; Chairman of Take Charge which seeks to bring coherence to Enterprise Education in schools and an Ambassador for the Studio Schools Trust. He is also Chairman of the National Network of Local Enterprise Partnerships and of the National Centre for Entrepreneurship in Education.

His interest in this field has been forged from his 30 years spent in the West Midlands where he has seen first hand the impact that poor education and skills have both on individuals and communities.

John Griffith-Jones

John became Chairman of the new Financial Conduct Authority in April 2013. He previously joined the FSA Board as a Non-executive Director and Deputy Chairman on 1 September 2012. Before this appointment, he was Chairman and Senior Partner of KPMG UK and Joint Chairman of KPMG Europe. He had worked with KPMG since 1975, initially in audit and then in corporate finance. John has been Chairman of the Every Child a Chance Trust, is a trustee of National Numeracy and a member of the advisory board of the Cambridge Judge Business School. John is a graduate of Trinity Hall, University of Cambridge, and an Associate of the Institute of Chartered Accountants in England and Wales.

National Numeracy Solutions

Director of Education
Lynn Churchman

Lynn spent her teaching career in challenging and diverse education environments, working with the full age spectrum (from early years to adult education) and attainment range (from early counting through to Further Mathematics at A and AS level). Following Senior Inspection and Advisory roles in local authorities, she moved on to senior national roles as Principal Manager of the Mathematics team at QCA, and then as Lead HMI for Mathematics with Ofsted.

Having spent more than 30 years working at every level in mathematics education, Lynn remains passionate both about the subject and the capacity of people to learn mathematics successfully. When she left her role at Ofsted in 2006 Lynn set up National Mathematics Partnership to share her cumulative knowledge and expertise about how to raise achievement in mathematics. Already a trustee of National Numeracy and working closely with the charity, in 2013 Lynn made the decision for her team at NMP to become part of National Numeracy, providing expertise on education and pedagogy for the charity.

School Improvement Director
Serge Tasic

Serge has worked in the UK Education sector for over fourteen years both as a teacher, manager and local authority Mathematics Adviser in the secondary phase. Serge’s involvement as an adviser spanned both curriculum development and delivery as well as departmental organisation. He has also initiated successful network wide projects aimed at targeting student underachievement and attitudes towards mathematics. Serge was involved as a consultant for Absolute Return for Kids (ARK), helping to develop their network provision and curriculum model. His portfolio also comprises international work where he has been involved in national curriculum creation, development of university foundation courses, writing of resources and training materials, and he has also appeared as a guest speaker at international conferences.

Serge’s expertise lies in all aspects of secondary phase mathematics including strategic planning, organisation models, curriculum creation, accessibility to all and collaborative project management. He is passionate about using ICT to strengthen teaching and to support learning in mathematics. Serge is always prepared to model teaching strategies which deliver outstanding results.

Senior Primary Lead
Margaret Haseler

Margaret has over 30 years experience working in education. Her passion for making mathematics more accessible to all began when she was manager of an education project for vulnerable young people in South London. Since then she has worked in a variety of education settings with pupils from Early Years through to KS3 and she has extensive experience of devising and delivering intervention programmes for pupils who experience difficulties in learning mathematics. She has carried out research on dyscalculia and effective methods of remediation for both school age pupils and adults.

Margaret has spent a significant amount of her career working at local authority level providing support to teachers and additional staff in both primary and secondary schools on a number of areas, including meeting the needs of gifted and talented as well as those with specific learning difficulties. She has also worked as a numeracy consultant for organisations such as the BBC, Citizen’s Advice Bureau and the Mayor’s Fund for London. 


Di Hatchett

Di is an expert in early intervention in literacy and mathematics and in the leadership of inclusion and effective support for children most at risk of not achieving their potential. Her extensive career in primary education has spanned over 40 years, including twelve years as a head teacher, service as Senior Director for inclusion and achievement with the National Strategies, and, since 2008, as Director of the Every Child a Chance Trust, leading the development and national roll out of the highly successful Every Child a Reader and Every Child Counts programmes. Di’s field of expertise is the development of high-quality approaches to intervention for children who struggle with the development of core skills in literacy and/or mathematics.

Wendy Jones

Wendy is a freelance writer and communications specialist with a background in journalism and broadcasting. A former BBC education correspondent and Today programme reporter/presenter, Wendy has also worked both as the BBC’s Deputy Secretary and as Head of Education Policy where she developed a particular interest in adult skills. She has been a trustee of several charities and a complaints panel lay chair for the NHS.

Belinda Vernon

Belinda is a non-executive advisor to charities and for-profit organisations that want to achieve a social impact. Before becoming a trustee of National Numeracy Belinda was a Co-Director of the research and consulting team at New Philanthropy Capital (NPC). She developed NPC’s methodology for analysing charities, and lead NPC’s work to boost the quality of charity trusteeship. Belinda managed NPC’s research into numeracy which resulted in the initiative to set up National Numeracy. Belinda is also a member of the Investment Committee for Nesta’s Impact Investment Fund.

Belinda previously worked as an equity analyst for Credit Suisse, a management consultant for Coopers & Lybrand, and a mechanical engineer for Shell.

Lord Claus Moser

Lord Moser was Professor of Social Statistics at LSE until 1967, Head of Government Statistics from 1967 to 1978, Deputy Chairman of N.M.Rothschild from 1978 to 1984, and has since undertaken key roles within Oxford University, Keele University, the Open University of Israel. Previously a Statistical Adviser to the Robbins Committee on Higher Education, the National Commission on Education, and Chairman of the Basic Skills Agency where he produced a report in 1999 on literacy and numeracy. As a Trustee of the Rayne Foundation, Lord Moser commissioned the ‘Count me in’ Report by New Philanthropy Capital that eventually led to the creation of National Numeracy

Chris Rhodes

Chris is Executive Director, Group Product and Marketing, of Nationwide Building Society. Chris joined Nationwide in April 2009 from Abbey Santander, where he was director of retail distribution for Alliance and Leicester (A&L).Chris’ responsibilities include Nationwide’s product range, its commercial activities, consumer finance, customer experience and customer strategy & marketing. Chris has spent 20 years working in the financial services sector and his previous positions include deputy managing director of Girobank and retail operations director of A&L. In 2003 he was appointed as managing director retail banking for the entire A&L Group. In 2007 Chris moved to become group finance director, a role he held until the merger with Santander in 2008.


You can also learn more about what we are trying to do and how we are doing it. If you have any comments or queries please contact us!

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